I read my first book on psychology aged 14.
I've read that book more than 5 times in the last 10 years. It was the beginning of my self-education in psychology, but there are hundreds of books out there. Here's a list of the only five books you'll need to get a baseline understanding of human behaviour.
- Influence – Robert Cialdini
- The Art of Thinking Clearly – Rolf Dobelli
- Blindsight – Matt Johnson and Prince Ghuman
- Never Split The Difference – Chris Voss
- Made To Stick – Chip and Dan Heath
This is the most recommended book on human behaviour for good reason. Tackles six of the fundamental biases: reciprocity, commitment and consistency, social proof, liking, authority and scarcity.
My personal favourite. A list of 100 biases we all fall prey to, told in engaging 1-to-2 page stories.
Neuromarketing through a consumer lens. How brands influence your behaviour.
An FBI hostage negotiator explains negotiation and how it plays out in real life.
Why certain things stick in our minds, and how you can use this in business and in life.
Honourable mentions go to Thinking Fast and Slow by Daniel Kahneman, and How to Win Friends and Influence People. TF&S is incredible dense, and HTWF&IP is too preachy for me.
Your learning journey in psychology has just begun. DM me if you want recommendations on specific topics!